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Cambridge Online helps leading London shirt maker, Hilditch & Key, upgrade business systems to increase customer service levels and reduce costsFebruary 2005 Hilditch & Key has long been recognised as London's leading Jermyn Street shirt maker with a reputation, among the discerning, for the finest gentlemen's shirts, knitwear and clothing as well as an increasingly popular ladies' shirt and knitwear collection. The success of Hilditch & Key's mail order business led them to ask Business Systems specialist Cambridge Online, to help streamline and integrate their back-office systems. Cambridge Online upgraded the company's core Customer Relationship Management solution to improve interaction with their mail order customers and introduced email content parsing software to read inbound email messages and automatically create new customer records within the CRM system - removing the need for manual data entry. Commenting on the improvements Elaine Simpson, Hilditch & Key Business Manager, said "Having recently implemented changes to our mail order system undertaken by Cambridge Online we are extremely happy with our results and feedback from satisfied customers. Our Company is now in a position to provide a more efficient service resulting in a faster dispatch as well as customer history being readily accessible, thus eliminating the cost of hiring temporary staff during our busiest periods" Referring to the partnership with Cambridge Online Elaine continued "The professionalism of Cambridge Online has been excellent not only in a contractual basis but also in assisting solving problems and advising us with the original contract." |
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